Gridley Business Improvement District
Mission
The mission of the Gridley Business Improvement District is to create an image of Gridley as a desirable destination, a place of choice in which to visit, shop, dine and contract for services. A secondary program goal is the attraction of investment into the various commercial areas through the stimulation of new business startups.
Goal
To implement a program of work in order to achieve or goals of:
- Beautification
- Promotion
- Recruitment/Retention
- Operations
The Gridley Business Improvement District was created and implemented to enable the traditional Gridley Business District to compete more successfully and cost-effectively with nearby commercial centers and malls for tenants and customers.
Priority Activities
- Television Advertising
- Pacific Flyway
- Streetscape
- Murals
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